Capitalism's Eye

Cultural Spaces of the Commodity

Nonfiction, Art & Architecture, Architecture, Planning, Social & Cultural Studies, Social Science, Sociology, Business & Finance, Economics
Cover of the book Capitalism's Eye by Kevin Hetherington, Taylor and Francis
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Author: Kevin Hetherington ISBN: 9781135953836
Publisher: Taylor and Francis Publication: February 11, 2011
Imprint: Routledge Language: English
Author: Kevin Hetherington
ISBN: 9781135953836
Publisher: Taylor and Francis
Publication: February 11, 2011
Imprint: Routledge
Language: English

Capitalism's Eye is an extremely ambitious cultural history of how people experienced commodities in the era of industrial expansion. Writing against the dominant argument that the 'society of the spectacle' emerged fully formed in the mid-nineteenth century, Kevin Hetherington explains that the emergence of a culture of mass consumption dominated by visual experience was a much slower process, not truly ascendant until after the First World War. Looking at the department stores, home life, and the great exhibitions around the turn of the last century, Capitalism's Eye promises to transform how we understand both the cultural history of capitalism in America and Europe and the historical roots of the mediated spectacle that dominates our world today.

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Capitalism's Eye is an extremely ambitious cultural history of how people experienced commodities in the era of industrial expansion. Writing against the dominant argument that the 'society of the spectacle' emerged fully formed in the mid-nineteenth century, Kevin Hetherington explains that the emergence of a culture of mass consumption dominated by visual experience was a much slower process, not truly ascendant until after the First World War. Looking at the department stores, home life, and the great exhibitions around the turn of the last century, Capitalism's Eye promises to transform how we understand both the cultural history of capitalism in America and Europe and the historical roots of the mediated spectacle that dominates our world today.

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