Build to Prosper

Secrets for Sustained Profitability

Business & Finance, Finance & Investing, Finance
Cover of the book Build to Prosper by Cameron J. McConnell, Brown Books Publishing Group
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Author: Cameron J. McConnell ISBN: 9781612541488
Publisher: Brown Books Publishing Group Publication: January 1, 2014
Imprint: Brown Books Publishing Group Language: English
Author: Cameron J. McConnell
ISBN: 9781612541488
Publisher: Brown Books Publishing Group
Publication: January 1, 2014
Imprint: Brown Books Publishing Group
Language: English
Build to Prosper reveals the key business secrets to attaining sustainable pretax profits to invest in future innovation. In this guide, business owners will learn how to develop and implement an action plan that returns businesses to earning sustained pretax profits. Based on thirty-five years of experience helping business owners break patterns that have derailed their businesses from “tracks of profitability,” Cam McConnell discloses eight economic theories that have trapped value in an owner's business and provides readers with a ten-step Business Modeling Methodology (BMM) for unlocking innovation. McConnell’s Business Modeling Methodology dispels the previously touted economic theory of return on investment (ROI) as no longer relevant. Instead, he discloses that break-even theory and associated incremental margin contribution by increased sales volume is the cause of marginalized businesses. Build to Prosper uncovers the real values in a business—“intellectual properties”—that provide the leverage necessary to return a business back to prosperity.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Build to Prosper reveals the key business secrets to attaining sustainable pretax profits to invest in future innovation. In this guide, business owners will learn how to develop and implement an action plan that returns businesses to earning sustained pretax profits. Based on thirty-five years of experience helping business owners break patterns that have derailed their businesses from “tracks of profitability,” Cam McConnell discloses eight economic theories that have trapped value in an owner's business and provides readers with a ten-step Business Modeling Methodology (BMM) for unlocking innovation. McConnell’s Business Modeling Methodology dispels the previously touted economic theory of return on investment (ROI) as no longer relevant. Instead, he discloses that break-even theory and associated incremental margin contribution by increased sales volume is the cause of marginalized businesses. Build to Prosper uncovers the real values in a business—“intellectual properties”—that provide the leverage necessary to return a business back to prosperity.

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