Happy About: 157 books

As every customer knows, the shopping experience is critical to brand satisfaction and loyalty. We all care deeply about the overall experience of the buying process--the marketing message, subliminal cues, the sales approach, personal human interaction...and more. When all of these elements come together...

"I'm on LinkedIn--Now What??? (Third Edition)" is regularly referred to as "the bible on LinkedIn" because it was one of the first LinkedIn books in print. At the present time, it is the only LinkedIn book in the third edition. This LinkedIn book is designed to help you get the most out of LinkedIn,...

If there is a person who can teach you how to define and create your personal brand, that person is master marketer Jim Joseph. The bestselling author of The Experience Effect has now turned his attention to building that most precious of all brands -- you. In an economy where so many people are struggling,...

The Internet, like Elvis, is everywhere. It is in our homes, our places of work, our phones. Unfortunately, cyberspace is teeming with bad people who want to steal our identities, pilfer our corporate secrets, get their grubby little fingers into our online wallets, and -- to add insult to injury --...

"I'm on LinkedIn--Now What??? (Fourth Edition)" is regularly referred to as "the bible on LinkedIn" because it was one of the first LinkedIn books in print. At the present time, it is the only LinkedIn book in the fourth edition. This LinkedIn book is designed to help you get the most out of LinkedIn,...

Todays unfortunate reality, for millions of people, is that work is simply a have-to-do that pays the bills and gets in the way of doing what they really care about. This results in people becoming disengaged and disconnected from their organizations and colleagues. But what if employees could be...

Small businesses power America. Defined as firms with fewer than 500 employees, they provide jobs for more than half of our private workforce and represent 99.7 percent of all businesses in the United States. So in our uncertain economic climate, 'The 24-Hour Turnaround', with its focus on small business...

Many business leaders, when they begin to work overseas or interact professionally with teams abroad, are surprised by how much they thought they knew about the other culture, but how little it counts for on the ground. The reality is that communication is multi-dimensional, and simply knowing a foreign...

What is this place called the comfort zone? Where does the comfort zone exist? Why is stepping outside of the comfort zone so frightening? "The Comfort Zone Illusion" answers those questions by taking you on a journey of discovery to uncover the mystery of the very personal space we call our comfort...

Organizations are constantly struggling with complex development projects and are in search for a few, straightforward, and easy to learn methods to help deal with their problems. For this reason, more and more software companies are rapidly turning to Agile development to cope with fast changing markets,...

Setting up your own domain and website without a readily available office expert can be challenging, even for the technically savvy. You have to choose from multiple options, from simple to complex, to configure web technology to meet your needs. Individually, each software component is not difficult....

Although some people make it look easy, the reality is that the path to success is often convoluted and messy. It's tempting to believe that the professionals surrounding us somehow have their act completely together while we lurch fitfully onward, but the real story is often much more complicated and...

Ok, you're the boss now, not of a section, or the team of a particular function -- but of the whole shooting match, end to end. You are the business's general manager and the staff looks to you for their livelihoods (yes you). So you have to strategize, sell, supply and service, collect the cash, provision,...

SAP implementations are always a challenge. An enterprise will deploy its top resources, human and infrastructural, towards a SAP implementation--and yet fall short. Why? Simply because it is the nature of the beast. Typically, SAP implementations are large and complex, involving multiple locations,...