Gini Scott: 47 books

This book features ways to expand your promotion through participating in trade shows, becoming a speaker, and doing your own publicity. It discusses types of trade shows and how to increase your sales. It describes how to create a topic to obtain speaking engagements, prepare your talk, and contact...

This concludes the saga of how the author dealt with the mortgage crisis by working with banks, real estate agents, and a bankruptcy lawyer, while meeting with other middle income homeowners in trouble and with activist groups fighting foreclosures. The final chapter describes what the author learned...

Fun things to do while traveling, waiting around, between jobs or have time on your hands -- on your own or with others, from using your imagination to mental exercises and light physical activities.

This book features chapters on advertising your program effectively; creating professional brochures, fliers, and posters; writing impressive letters; and using proven telephone techniques. It discusses how to place ads and write powerful ad copy, and it describes strategies for calling and meeting with different types of people, including those with a wide network of contacts.

Success in MLM begins with having the right attitude. This book describes how to use MLM in your direct sales program, the advantage of an MLM business, getting prepared by understanding your product and company, staying on the path to success through persistence, setting your goals for success, creating a weekly plan of action, assessing your progress, and more.

Discover how to start a party plan business, whether you’re seeking part-time income or a full-time career. Learn what this business is all about and how to set your goals and pick your program, including choosing the right party plan, product line, and company for you. Also learn the keys to being a good salesperson and assessing the company’s products, marketing plan and sales team.

This book features the steps for getting customers and distributors. Chapters include ways to take your prospect to an opportunity meeting, put on a productive one-on-one presentation, and develop customers and turn them into distributors. It includes tips for hosting meetings or sales parties at home, selling health products successfully, and other creative ways to present your program.

This book will help you do PR through promotion, publicity, networking, and social media. Chapters include launching your PR campaign, approaching the press, creating your press materials, using a website or blog, sending press materials to the media, handling follow-up, timing and keeping track of...

This book describes how to start building an organization, help your distributors get started, and work with them. Chapters include ways to sponsor, teach, and duplicate yourself; what to cover in your first meeting with a prospect; focusing your efforts on your best distributors; organizing cooperative...

This book provides a step-by-step guide to use LinkedIn to promote your own business or yourself to get more clients or work. Chapters include creating a powerful profile and presence, making connections with other members, using recommendations, joining and starting groups, finding answers and asking questions, deciding on the best strategy, and assessing your campaign.

This is a strategic plan for producing and distributing films to Millennials and Baby Boomers, 50% of the film audience. It discusses the groups’ characteristics, the structure of the industry, and tips for meeting these groups’ needs now and over the next decade. It also includes a SWOT analysis to assess the strengths and weaknesses of one's company.

Discover how to make your party a big success by attracting a large, enthusiastic crowd. Learn how to recruit hostesses, organizations, and community groups; develop leads and prioritize prospects; plan a promotional pitch, launch an inexpensive ad or PR campaign; and create brochures, flyers, and...

Discover how to turn having a fun party into making sales. You learn how to spotlight your products and put on a good presentation, including using demos and graphics. You’ll learn how to keep your audience involved, keep enthusiasm high to make the sale, and record orders and get payments. Other...

Discover how to put on a great party. You’ll learn how to plan the party and set the stage for sales; decide on the host and location; put the party together and invite the guests; and plan the program and the refreshments. You’ll also learn about using themes and games to make your party more fun and discover techniques for getting ideas for themes.