Sociografica imprint: 1 book

The Hard Sell

The Language and Lessons of Streetwise Marketing

by Colin Clark, Trevor Pinch
Language: English
Release Date: July 14, 2014

Market pitchers routinely transform a patch of bare ground into a sea of eager purchasers using little more than their 'gift of the gab' and some homespun 'psychology' to convince passers-by to stop and buy their goods. Employing some of the world's most successful selling techniques, in one of the oldest...
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