Mcgraw Hill imprint: 4576 books

The options market allows savvy investors to assume risk in a way that can be very profitable, if the right techniques are used with the proper insight. In Trading Options as a Professional, veteran floor trader James Bittman provides both full-time and professional traders with a highly practical...

Master this powerful trading system and identify the best trades Inside this book you will discover candlestick charting, one of the most popular tools in technical analysis. Candlestick Charting Explained features updated charts and analysis as well as new material on integrating Western charting...

THE OPTIONS INVESTING BESTSELLER--WITH CRITICAL NEW INSIGHT FOR TODAY'S TUMULTOUS MARKETS Written in an accessible, easy-to-read style, this new edition of Understanding Options provides everything you need to get started on the right foot in the increasingly popular options market. You'll...

This straightforward, accessible guide clearly explains what options are and how they work, their pros and cons, their relationship with stocks, and how to use them to gain leverage, generate extra income, and protect against adverse price movements.

THE BOOK DAY TRADERS RELY ON TO CAPTURE PROFITS AND LOWER RISK Since The Compleat Day Trader was first published, the tools available to day traders have become incomparably more efficient and effective, thereby dramatically increasing your chances of success. On the flip side, day trading is much...

The planning guide marketers have relied on for two decades—updated and expanded For more than 20 years, The Successful Marketing Plan has been the marketing professionals’ go-to guide for creating plans that define and fulfill the needs of their target markets. In this substantially revised...

Build a successful SOCIAL BUSINESS by empowering the SOCIAL EMPLOYEE Includes success stories from IBM, AT&T, Dell, Cisco, Southwest Airlines, Adobe, Domo, and Acxiom "Great brands have always started on the inside, but why are companies taking so long to leverage the great opportunities...

Everything real estate investors need to know about finding, financing, and closing real estate investment deals Navigating the complexities of real estate financing can be a major obstacle for the real estate investment novice. Now this quick-reference guide arms them with a road map for finding,...

The Proven Approach to Prospecting for the Long Sales Cycle It's a fact: 92 percent of C-level executives never respond to e-mail blasts or cold calls . . . so why would you continue to rely on these approaches to generate new business? If you're like most sales professionals, it's time to...

Turn online visitors into PAYING CUSTOMERS! You’ve gone through all steps of developing a powerful business presence on the Web-—but it’s only the first step. Now, you have to make sure your visitors hit the “Purchase” button . . . before they start clicking through to your competitor’s...

It’s easier than you think to understand the financial reports you face every day . . . If your job focus is on managing employees and overseeing corporate affairs, financial analysis may sound like a foreign language to you. But, in today’s competitive business environment, it is crucial...

From a leading global economic analyst, the definitive look at the costs and benefits of competing with China “A must read for anyone seeking to understand the emergence of China as a major industrial power and how profoundly it is changing the world economy." —Dr. Henry Kressel, author of...

A complete approach to pain-free, productive performance appraisals that pay off all year round In Win-Win Performance Appraisals: Get the Best Results for Yourself and Your Employees , HR/training and development expert and editor of About.com's popular and influential HR page, Susan Heathfield,...