Mcgraw Hill Education imprint: 4218 books

THE NEW M&A STRATEGY FOR LONG-TERM SUCCESS IN TODAY’S VOLATILE MARKETS "Rich in examples and details, well-grounded in wisdom from years of experience, and blessedly practical . . . . engaging, well-written, and loaded with worthy insights. Study this book and prosper." -- DR. ROBERT...

A proven six-step process for acquiring the style, flair, and credibility needed to make it to the top According to a recent Wall Street Journal article, managers who do not exude an allencompassing self-confidence, style, poise, and energy, in short, "executive presence," are highly...

4 EASY STEPS TO DRIVING EXEMPLARY COLLABORATION AND POSITIVE BUSINESS RESULTS People don't always communicate well. It's a fact of life. But you don't have to be a helpless witness or participant in a conversation that steadily unravels into misunderstandings, confusion, and even hostility. You can...

Let a franchising guru show you how it's done. A multimillionaire who built Action International up from a home-based operation to the 16th fastest growing franchise in the world in just twelve years, with nearly 1,000 franchises worldwide, Brad Sugars is one of the most successful franchising...

Discover how elite investors bring in triple-digit returns! With The Alpha Hunter, readers will learn how to manage the “four winds” of the stock market: bubbles, currency, economic contraction, and economic growth. Blending technical skill with a deep understanding of the fundamentals,...

The New York Times and USA Today bestseller—updated to bring you up to speed on the latest social media sites, features, and strategies From one of the world's leading figures in social media marketing, networking, and business applications comes the heavily revised and updated edition of...

Turn the page on a new career and live your passion Do you know the Dewey decimal system by heart? Do you look forward to long waits in the doctor's office so you can catch up on your magazine reading? Do you have enough books to start your own library? If you answered yes to any of these questions,...

An in-depth look at today’s most pressing business issues through the eyes of Peter Drucker—the father of modern management “Channeling Peter Drucker to tackle some of this century’s most difficult topics, What Would Drucker Do Now? is a veritable treasure trove of fascinating reading....

Create and dominate new markets to escape commoditization and spur business growth! New markets are your best shot at growth, but to win them you’ll need the right toolkit. Drawing on dozens of industry interviews, in-the-trenches personal experience, and extensive research, this book lays...

“The second edition of the Handbook of Strategic Public Relations and Integrated Marketing Communications is very impressive in its coverage of trends, tools, industries, and challenges. Every marketer needs to have a copy.” —Philip Kotler, Kellogg School of Management, Northwestern University,...

Final advice from the great Peter Drucker for driving growth and profitability in the 21st Century—with a new foreword from the author "We need a new theory of management. The assumptions built into business today are not accurate." - Peter Drucker Based on multiple interviews...

THE NEW LAW OF MARKETING “The Next Evolution of Marketing is a true beacon for all brand builders. Many books claim that, Bob’s book delivers.” Jim Stengel, former Global Marketing Officer, Procter & Gamble “Some timeless truths restored for modern marketing—and many new...

The behind-the-scenes story of how a headhunting pioneer helped shape an industry Born in Greenwich, Connecticut, Reynolds graduated from Philips Exeter and Yale before joining the U.S. Air Force as a navigator-bombardier in a B-36. After his stint in the military, Reynolds returned to J.P....

A direct sales superstar offers his tips on how to manage and grow quotabusting sales teams One of today's fastest-growing enterprise sectors, direct sales employs 10 million people. Of that number, 2 million are managers. The most respected name in the business and a living legend, Michael...