Crown imprint: 1774 books

A collection of sixty classic and contemporary essays, stories, lists, poems, quotations, and cartoons that celebrates the joys of reading, the feeling of spending hours browsing through a bookstore, and the people for whom buying books is a necessity. Booklovers will find themselves in good...

At Berkshire Hathaway, we like companies that are easy to understand. Doris Christopher’s “keep it simple” approach has a lot to teach anyone who is reaching for the American Dream. Frankly, if I can’t understand a company’s business, I figure their customers must have a pretty hard time...

A hilarious yet savvy career guide for the generation that grew up with remote controls in their hands. (Who knew that you could learn so much about work from American Idol, Anchorman, and Entourage?) In Whoa, My Boss Is Naked!, strategy consultant (and twentysomething) Jake Greene uses pop-culture...

Why should I do business with you… and not your competitor? Whether you are a retailer, manufacturer, distributor, or service provider – if you cannot answer this question, you are surely losing customers, clients and market share. This eye-opening book reveals how identifying your competitive...

The unvarnished and unbiased inside story of President Donald Trump and his White House by New York Times bestselling author Ronald Kessler Based on exclusive interviews with the president and his staff, The Trump White House: Changing the Rules of the Game tells the real story of what Donald...

When Laura Bush moved into the White House on January 20, 2001, everyone wanted to know what kind of first lady she would be. Would she be like Mamie Eisenhower? Would she follow in Barbara Bush’s footsteps? Would she be another Hillary Clinton? “I think I’ll just be Laura Bush,” she...

From The Rules of Business Rule #1 The first rule of business is the same as the first rule of life: Adapt or die. “What gets measured, gets done.” —Peter Drucker Rule #8 Nothing is more overrated than a new idea. Ideas by themselves are worthless. It’s what you do with...

The object of this book is to provide the reader with the most critical and important elements that develop and sustain an attitude toward life that results in success for the individual. It is not about gurus, cosmic energy, ESP, or some pseudointellectual or cult movement. At a time in our history...

“The amount of knowledge and talent dispersed among the human race has always outstripped our capacity to harness it. Crowdsourcing ­corrects that—but in doing so, it also unleashes the forces of creative destruction.” —From Crowdsourcing First identified by journalist Jeff Howe in...

Every so often an author explains our culture in such a new and original way that from that day on we see the world around us in a new light. From Understanding Media by Marshall McLuhan through Nicholas Negroponte's Being Digital. the books that have shown us the clearest vision of the future have...

With the nation at war in the 1940s, twenty-two-year-old Jack Valenti flew fifty-one combat missions as the pilot of a B-25 attack bomber with the 12th Air Force based in Italy. In the 1960s, with the nation reeling from the assassination of a beloved president and becoming embroiled in a far different...

A groundbreaking guide to creating the word-of-mouth magic that cuts through the skepticism and information overload of today's consumers, and drives sales-and profits-to new heights. What turns a "sleeper" into a box-office bonanza or catapults a just-released book to the top of...

"A smartly written romance, mystery and historical adventure all wrapped up in a page-turner that will have you guessing until the very end." – Adena Halpern, author of The Ten Best Days of My Life Three years after her husband Max's death, Shelley feels no more adjusted to being...

Watch Your Money Grow! In today’s complicated financial jungle, the possibilities for turning capital into fortunes are endless. Investing Made Simple is the perfect guide for helping the would-be investor gain the knowledge and confidence essential for long term wealth building. Topics include: Stocks Bonds Real...