Allworth imprint: 370 books

by Carol Tice
Language: English
Release Date: July 1, 2013

Most businesses that close their doors have one thing in common: They ran out of money. Don’t let this happen to you. This indispensable book, part of Allworth’s popular Pocket Small Business Owner’s Guide series, will help you to save money on every aspect of your business, from advertising...
by Tom Schroeppel, Chuck DeLaney
Language: English
Release Date: August 4, 2015

A timeless classic with more than 165,000 copies sold, The Bare Bones Camera Course for Film and Video has been chosen by over 700 colleges to teach basic film and video techniques. Written by a working professional, The Bare Bones Camera Course is the most user-friendly book available on the subject...
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Language: English
Release Date: February 23, 2010

"Provides definitive guidelines on all aspects of the graphic design business."-FYI. * Newly revised and expanded version of an industry classic--5,000 sold! * Up-to-the-minute! Includes web, interactive, and green design, new legislation * Each chapter written by an authority on the subject. Here’s...

POP

POP

How Graphic Design Shapes Popular Culture

by Steven Heller
Language: English
Release Date: July 13, 2010

“Pop culture is often maligned as fleeting, but history shows that sometimes what is pop in one culture has time-honored resonance in later ones. This book is an attempt to show that pop culture, especially as seen through the lenses of design, illustration, satiric and political art (and other things),...

Design Literacy

Understanding Graphic Design

by Steven Heller
Language: English
Release Date: May 6, 2014

Author and design expert Steven Heller has revisited and revised the popular classic Design Literacy by revising many of the thoughtful essays from the original and mixing in thirty-two new works. Each essay offers a taste of the aesthetic, political, historical, and personal issues that have engaged...
by Vincent LoBrutto
Language: English
Release Date: May 1, 2002

Learn to turn a simple screenplay into a visual masterpiece! Top production designers share their real-life experiences to explain the aesthetic, narrative, and technical aspects of the craft. Step by step, aspiring filmmakers will discover sound instruction on the tools of the trade, and established...

Graphic Design Rants and Raves

Bon Mots on Persuasion, Entertainment, Education, Culture, and Practice

by Steven Heller
Language: English
Release Date: January 3, 2017

Design is everywhere. Graphic design enters into everything. This is the scope of designer Steven Heller’s latest essay anthology that covers the spectrum of graphic design and related art and culture. Looking at design as practice, language, culture, and power, each of the forty-plus essays is...
by Ruth Cash-Smith, Barbara Janoff
Language: English
Release Date: June 29, 2010

Visual-thinking graphic designers sometimes struggle to express themselves clearly and effectively in writing. Now there’s help! The Graphic Designer’s Guide to Better Business Writing teaches graphic designers how to write compelling business communications. Created especially to address the...

The Film Appreciation Book

The Film Course You Always Wanted to Take

by Jim Piper
Language: English
Release Date: November 18, 2014

This is a book for cinephiles, pure and simple. Author and filmmaker, Jim Piper, shares his vast knowledge of film and analyzes the most striking components of the best movies ever made. From directing to cinematography, from editing and music to symbolism and plot development, The Film Appreciation...

Makin' Toons

Inside the Most Popular Animated TV Shows and Movies

by Allan Neuwirth
Language: English
Release Date: April 2, 2007

From the first drawing board sketch to wriggling TV character, Makin’ Toons illustrates the thrills and challenges of making animated cartoon movies as told by the industry’s most successful creators. Cartoon lovers everywhere will be treated to 47 personal interviews with animation artists and...

VO

VO

Tales and Techniques of a Voice-Over Actor

by Harlan Hogan
Language: English
Release Date: August 5, 2014

One of the country’s top voice-over talents shares his secrets of success in an insider’s guide to the industry. Actors, broadcasters, and anyone who has longed to earn a living by speaking into a microphone will cherish this insightful and often hilarious glimpse at the business. Coverage includes: •...

Documentary Superstars

How Today's Filmmakers Are Reinventing the Form

by Marsha McCreadie
Language: English
Release Date: February 23, 2010

The first book to trace the rise of documentaries as mainstream entertainment. When did documentaries get glamorous? Documentary Superstars looks at the history of documentaries and traces their transition from hands-off to in your face. Exclusive interviews with Michael Moore, Morgan Spurlock, Errol...
by Jandos Rothstein
Language: English
Release Date: June 29, 2010

How does a designer create graphic solutions to the behind-the-scenes editorial challenges at a magazine? Designing Magazines is the complete guide to understanding the inner workings of magazines and their day-to-day management--and a great guide to using that knowledge to create visually stunning,...

Let's Put on a Show

A Guide to Fun and Fundraising for Your Community Organization

by Gail Brown
Language: English
Release Date: September 21, 2010

• Everything a group needs, from first inspiration to closing night • Makes the complexities of a theatrical production easy for a non-pro to master • Filled with amusing, enlightening anecdotes from producers, directors, and players. Stop fussing with bake sales and overpriced gift wrap! The real...
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