Business, Culture and the People's Game in East Asia
by
John Horne, Wolfram Manzenreiter
Language: English
Release Date: September 23, 2004
Global popular culture and big business have revolutionised the East in a generation. Football, Sport of the masses and now commercial super power, has travelled with this tide of change in the East in its own right.
The development of football as a major participatory sport in Japan, Korea...