Winston: 758 books
Risky Business
Managing Employee Violence in the Workplace
Language: English
Release Date: June 3, 2014
Risky Business tells in plain language the specific behaviors that indicate an employee has the potential to become violent, and it tells managers what to do--and what not to do--to prevent workplace violence. Author Lynne Falkin McClure describes in clear detail the eight major categories of behavioral...
Defining Your Market
Winning Strategies for High-Tech, Industrial, and Service Firms
Language: English
Release Date: January 28, 2016
Visionary companies build markets today to be market leaders tomorrow. This book provides the blueprint. Defining Your Market: Winning Strategies for High-Tech, Industrial, and Service Firms contains research, case studies, and literature reviews on market definition to help marketers, managers, researchers,...
Managing Sales Professionals
The Reality of Profitability
Language: English
Release Date: January 11, 2013
This book is designed for sales managers as they make decisions and solve problems on a day-to-day basis. Managing Sales Professionals provides readers with specific details and illustrates how to plan, organize, staff, operate, and evaluate a sales force and its activities. This book offers an approach...
Church and Ministry Strategic Planning
From Concept to Success
Language: English
Release Date: October 12, 2012
Spiritual management is required for spiritual organization, and yet a ministry’s master plan should be the Master’s plan for that ministry. Church and Ministry Strategic Planning assists readers in developing a Biblically based blueprint for carrying out the many activities in which the church...
by William Winston, Norman Winegar
Language: English
Release Date: February 25, 2014
Language: English
Release Date: February 25, 2014
Make sense of the managed care systems that dominate the world of EAP professionals and programs today!
Employee Assistance Programs in Managed Care gives you a valuable overview of modern employee assistance programs. It compares and contrasts EAPs with managed behavioral care products and...
by William Winston, Robert E Stevens, David L Loudon
Language: English
Release Date: October 18, 2013
Language: English
Release Date: October 18, 2013
This comprehensive new book is the first guide to applications in marketing concepts in church and ministry services. Demonstrations of marketing concepts and techniques for effectively meeting the needs of constituents dispel any negative connotations about marketing religious organizations. Straightforward...
Market Analysis
Assessing Your Business Opportunities
Language: English
Release Date: December 2, 2013
Planning is a critical process when starting a new business or introducing a new product. Market Analysis shows readers how to execute a feasibility study for more effective planning. A step-by-step approach leads the reader through the feasibility analysis process and describes what needs to be done...
Marketing Research That Pays Off
Case Histories of Marketing Research Leading to Success in the Marketplace
Language: English
Release Date: May 1, 2014
From Oreos, Jell-O, raisins, and milk to amusement parks, retail centers, ATMs, and mutual funds, the case studies presented in Marketing Research That Pays Off offer you insight into how actual companies have used market research to successfully solve marketing problems. Editor Larry Percy has collected...
by William Winston
Language: English
Release Date: April 15, 2013
Language: English
Release Date: April 15, 2013
Marketing for Attorneys and Law Firms presents timely topics which are well-researched and written by a fine array of authors from around the country. As attorneys are becoming more interested in marketing and how it can benefit their practices, this book is an important tool. It aids attorneys as...
by William Winston, Tony Carter
Language: English
Release Date: May 13, 2013
Language: English
Release Date: May 13, 2013
By analyzing and monitoring current trends in the marketplace, Contemporary Sales Force Management helps sales managers align resources and strategic efforts to gain an edge over competitors. You will develop an understanding of where current and prospective sales opportunities exist in order to fully...
Defective Bosses
Working for the ”Dysfunctional Dozen”
Language: English
Release Date: April 15, 2013
If you're one of the billions of people in the world who work for someone else, you'll definitely want to see what's inside Defective Bosses: Working for the “Dysfunctional Dozen.” This how-to, how-not-to, why, and why-not tour guide is packed to the hilt with a bevy of tested and proven survival...
by Winston Yu, Mozaharul Alam, Ahmadul Hassan
Language: English
Release Date: September 23, 2010
Language: English
Release Date: September 23, 2010
Managing climate variability and change remains a key development and food security issue in Bangladesh. Despite significant investments, floods, droughts, and cyclones during the last two decades continue to cause extensive economic damage and impair livelihoods. Climate change will pose additional...
Rules in the Making
A Statistical Analysis of Regulatory Agency Behavior
Language: English
Release Date: October 18, 2013
Rules in the Making represents an attempt to revolutionize ways of thinking about regulatory decision-making. The book tries to show that statistical methodologies can be used to determine what factors are important in the establishment of government regulation by developing a mathematical model of...
Marketing Health Care Into the Twenty-First Century
The Changing Dynamic
Language: English
Release Date: February 4, 2014
Marketing Health Care Into the Twenty-First Century explores recent and anticipated changes and trends--legislative, economic, organizational, clinical, and operational--from a strategic marketing perspective. Author Alan K. Vitberg, a respected consultant in health care marketing, takes an unabashedly...