Willy C Shih: 2 books
Producing Prosperity
Why America Needs a Manufacturing Renaissance
Language: English
Release Date: September 25, 2012
Manufacturing’s central role in global innovation
Companies compete on the decisions they make. For years-even decades-in response to intensifying global competition, companies decided to outsource their manufacturing operations in order to reduce costs. But we are now seeing the alarming...
Innovation Killers
How Financial Tools Destroy Your Capacity to Do New Things
Language: English
Release Date: July 22, 2010
In this seminal article, innovation experts Clayton Christensen, Stephen P. Kaufman, and Willy C. Shih explore the key reasons why companies struggle to innovate. The authors uncover common mistakes companies make—from focusing on the wrong customers to choosing the wrong products to develop—that...