Willard N Ander: 2 books
Winning At Retail
Developing a Sustained Model for Retail Success
Language: English
Release Date: December 20, 2010
Praise for Winning At Retail
"Winning at Retail offers the most effective strategies available for retailers. At McDonald's, the 'Quick-EST' model is crucial, because being close and convenient to where our customers live, work, and shop helps us create maximum value. If you want to harness...
Greentailing and Other Revolutions in Retail
Hot Ideas That Are Grabbing Customers' Attention and Raising Profits
Language: English
Release Date: November 3, 2008
An introduction to greentailing and the five other biggest trends in the retail business
In their newest book on retailing, authors Stern and Ander examine the revolutions occurring in the retail marketplace, with particular emphasis on the influential green trend in retailing, or Greentailing....