A case study about brand valuation
by
Leonie Matzick, Katrin Küsters, Torsten Krall
Language: English
Release Date: September 15, 2008
Research Paper (undergraduate) from the year 2008 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,0, Avans+ Hogeschool B.V., Breda (Verwaltungs- und Wirtschaftsakademie, Krefeld), course: Bachelor of Business Administration, 93 entries...