Tony Alexander: 30 books
by Liz Barclay, Colin Barrow, Paul Barrow
Language: English
Release Date: February 15, 2011
Language: English
Release Date: February 15, 2011
Written by a team of business and fi nance experts, Starting & Running a Business All-In-One For Dummies is a complete guide to every aspect of setting up and growing a successful business. Featuring straight-talking advice on everything from business planning and marketing, managing staff and...
The Twenty-First-Century Media Industry
Economic and Managerial Implications in the Age of New Media
Language: English
Release Date: June 22, 2010
The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media examines the role that new media technologies are having on the traditional media industry from a media management perspective. Consumer behaviors and consumer expectations are being shaped by new...