Stacey Danheiser: 1 book

Book cover of Value-ology

Value-ology

Aligning sales and marketing to shape and deliver profitable customer value propositions

by Simon Kelly, Paul Johnston, Stacey Danheiser
Language: English
Release Date: January 19, 2017

This book offers both marketing and sales professionals a rare combined insight into both worlds to continuously capture customer intelligence and create value, by blending detailed research with academic rigor and commercial experience of the authors in both Europe and North America.  It...
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