Soon Yu: 1 book
Iconic Advantage
Don’t Chase the New, Innovate the Old
Language: English
Release Date: February 6, 2018
Modern business gurus all cry for the need to innovate, to disrupt, and to act like a startup. It’s hard to argue with that kind of thinking. It’s sexy and exciting. But it’s wrong.
Too many businesses become enamored by shiny new objects and end up overlooking the value locked away in...
