Roger Dooley: 4 books

In 2016, $4.6 trillion of merchandise was left in abandoned e-commerce shopping carts. Every year, the U.S. economy loses $3 trillion dollars in productivity due to excess bureaucracy. Red tape and over-complicated licenses have contributed to China’s GDP exceeding India’s by $82...

Practical techniques for applying neuroscience and behavior research to attract new customers Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies...

Un libro para persuadir e influir sobre los demás • Un libro que concentra todas las novedades del neuromarketing De acuerdo con la neurociencia, el 95% de nuestros pensamientos, emociones y aprendizaje ocurre antes de que seamos conscientes de ello, sin embargo los grandes esfuerzos del marketing...

This book reveals what life was like for Roger Scruton growing up in High Wycombe, how he survived Cambridge and how he came to hold his conservative outlook. It tells of Scruton's rise to prominence while writing for The Times and sheds light on his campaign on behalf of underground dissidents in...