Robert Mockler: 2 books

Application Service Providers in Business

by Robert Mockler, Marc Gartenfeld, Luisa Focacci
Language: English
Release Date: October 23, 2013

Learn how to use Application Service Providers to enhance the future of your business! Application Service Providers in Business is a comprehensive analysis of the present ASP model and its place in business today. Business success in today’s information-intensive marketplace depends on a...

Multinational Strategic Management

An Integrative Entrepreneurial Context-Specific Process

by Erdener Kaynak, Robert Mockler, Dorothy G Dologite
Language: English
Release Date: February 25, 2014

Build the skills needed to compete in the highly competitive global business environment! This incisive book is a comprehensive introduction to contemporary multinational strategic leadership and management. A vital guide to business policy, Multinational Strategic Management: An Integrative...