A Practical Guide for Applied Research
by
Professor Richard A. Krueger, Dr. Mary Anne Casey
Language: English
Release Date: July 22, 2014
This updated edition of Focus Groups: A Practical Guide for Applied Research walks readers step by step through the “how-tos” of conducting focus group research. Using an engaging, straightforward writing style, authors Richard A. Krueger and Mary Anne Casey draw on their many years of hands-on...