Pat Wellington: 4 books

Effective Customer Care is an essential guide to creating excellent customer service that will not only satisfy your customers and prompt orders, but also cement customer relationships and develop loyalty... and thus increase profits. You will find out what really goes through a customer's...

With the shift of emphasis from the West to emerging economies such as China, Brazil and India, organisations need to restructure to adapt to the new global economy. Teams and projects are increasingly being scattered all over the world, and a manager operating in this environment can't connect face...

Motivated staff are the lifeblood of every business. With the right talent and an engaged team, your company will be empowered to beat the competition and grow its market share. Effective People Management covers all the crucial aspects of people management and maintaining high performance. Its insightful...

'From page one the appeal of the book is evident in the jargon free, user friendly text. I would not hesitate to recommend it to other students whatever stage of their doctorate they have reached.' - Educate Journal   Whether you undertaking a taught doctorate, or a course of study...