Oren Harari: 2 books
Break From the Pack
How to Compete in a Copycat Economy
Language: English
Release Date: August 24, 2006
Everywhere, products are being commoditized, services are being imitated, and traditional barriers to market entry are collapsing. To sustain competitive advantage in today's Copycat Economy, companies must break from the pack. This book will show how. Oren Harari starts by touring "Commodity Hell,"...
Beep! Beep!
Competing in the Age of the Road Runner
Language: English
Release Date: June 14, 2000
This management handbook teaches readers how to outperform, outsmart and outrun your competition by successfully adapting to the changing business climate. The authors use the cartoon characters of Wile E. Coyote and the Road Runner as a metaphor for business managers seeking marketplace victories.