Ms Regina M Luttrell: 2 books

Public Relations Campaigns

An Integrated Approach

by Ms. Regina M. Luttrell, Luke W. Capizzo
Language: English
Release Date: February 5, 2018

Public Relations Campaigns: An Integrated Approach introduces you to the process of creating public relations campaigns using a hands-on approach that emphasizes the tools you will need when working in the industry. Authors Regina M. Luttrell and Luke W. Capizzo present real examples and current case...

The PR Agency Handbook

by Ms. Regina M. Luttrell, Luke W. Capizzo
Language: English
Release Date: March 26, 2018

A Practical and Concise Introduction to Agency Life The PR Agency Handbook guides you through the day-to-day operations of a professional PR firm and offers best practices for creating a successful career in the industry. Authors Regina Luttrell and Luke Capizzo highlight real-world examples...