The Definitive Guide from the Father of Guerrilla Marketing
by
Jay Levinson, Mitch Meyerson, Mary Eule Scarborough
Language: English
Release Date: August 1, 2008
The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again...