Michael Reiddavid Minter: 1 book

Lightning in a Bottle: The Proven System to Create New Ideas and Products That Work

by David Minter, Michael ReidDavid Minter, Michael ReidDavid Minter
Language: English
Release Date: December 1, 2007

You will never look at 'new ideas' the same way again." -H. Wayne Huizenga, founder and former chairman and CEO of Blockbuster Inc. "I would strongly suggest that all marketers read this book before they decide to launch a new product, line extension or enter a new line of business."...

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