Mark Stiving: 2 books

Book cover of Impact Pricing

Impact Pricing

Your Blueprint for Driving Profits

by Mark Stiving
Language: English
Release Date: September 2, 2011

AM I PRICING RIGHT? Every business owner is haunted by this fundamental question. Expert pricing strategist Mark Stiving draws upon more than 15 years of experience in profitable pricing and delivers a practical plan to help you confidently answer. Price-it’s most powerful marketing tool...
Book cover of Impact Pricing: Your Blueprint for Driving Profits
by Mark Stiving Ph.D.
Language: English
Release Date: September 9, 2018

Is your price right? Every business owner is haunted by this fundamental question. Mark Stiving draws upon more than 20 years of experience in profitable pricing and delivers a practical plan to help you confidently answer. Price - it’s the most powerful marketing tool you have - and the least understood....
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