M Ricca: 1 book

Book cover of Meta-Luxury

Meta-Luxury

Brands and the Culture of Excellence

by M. Ricca, R. Robins
Language: English
Release Date: April 26, 2012

Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury through a unique series of conversations.
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy