Larry Checco: 1 book

Book cover of Aha Moments in Brand Management

Aha Moments in Brand Management

Commonsense Insights to a Stronger, Healthier Brand

by Larry Checco
Language: English
Release Date: November 29, 2011

CEOs, executive directors, board members, politicians, religious leaders, and others continue to make the same mindless mistakes. When people consciously make bad decisions, its even more disturbing. These individuals hurt the organizations theyre supposed to lead. They are also hurting clients, customers,...
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