Kim Fridkin: 2 books
The Changing Face of Representation
The Gender of U.S. Senators and Constituent Communications
Language: English
Release Date: March 24, 2014
As the number of women in the U.S. Senate grows, so does the number of citizens represented by women senators. At the same time, gender remains a key factor in senators’ communications to constituents as well as in news media portrayals of senators. Focusing on 32 male and female senators during...
Taking Aim at Attack Advertising
Understanding the Impact of Negative Campaigning in U.S. Senate Races
Language: English
Release Date: April 3, 2019
Negative campaigning is a central component of politics in the United States. Yet, until now, demonstrating the impact of combative advertising on voters has been elusive. How can we reconcile the findings of a plethora of studies with the methods of politicians? This book cuts through to the central...