Ken Segall: 4 books

Book cover of Insanely Simple

Insanely Simple

The Obsession That Drives Apple's Success

by Ken Segall
Language: English
Release Date: April 26, 2012

To Steve Jobs, Simplicity was a religion. It was also a weapon. Simplicity isn’t just a design principle at Apple—it’s a value that permeates every level of the organization. The obsession with Simplicity is what separates Apple from other technology companies. It’s what helped Apple...
Book cover of Think Simple

Think Simple

How Smart Leaders Defeat Complexity

by Ken Segall
Language: English
Release Date: June 7, 2016

Simplicity is arguably the most potent weapon in business—attracting customers, motivating employees, helping outthink competitors, and creating new efficiencies. Yet rarely is it as simple as it looks. ** ** Ken Segall’s first book, Insanely Simple, was based on observations gained from twelve...
Book cover of Increíblemente simple

Increíblemente simple

La obsesión que ha llevado a Apple al éxito

by Ken Segall
Language: Spanish
Release Date: October 3, 2012

En *Increíblemente simple *descubrirá el arte de la sencillez que predicaba el fundador de Apple Steve Jobs y del que es partícipe el autor de este libro, Ken Segall, creador de la campaña publicitaria más recordada de Apple, la icónica "Think different". Con este libro aprenderá...
Book cover of Apple, Le secret d'une incroyable réussite
by Ken SEGALL
Language: French
Release Date: August 16, 2012

Quel est le secret de l'extraordinaire réussite d'Apple ? Ken Segall, proche collaborateur de Steve Jobs pendant 15 ans et acteur privilégié de l'aventure Apple nous révèle tout dans un livre poignant, chaleureux et rempli d'anecdotes incroyables. " C'est follement simple ! "....
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