Jukka Gronow: 2 books

Book cover of A Social and Economic Theory of Consumption
by David Kivinen, Keijo Rahkonen, Arto Noro
Language: English
Release Date: December 8, 2010

Kaj Ilmonen was a pioneer in the third wave of the sociology of consumption. This book provides a balanced overview of the sociology of consumption, arguing that the enthusiasm of 'the third wave' exaggerated the role of the symbolic and imaginary at the expense of the materiality of human societies.
Book cover of The Sociology Of Taste
by Jukka Gronow
Language: English
Release Date: January 4, 2002

The modern society of consumption is a society of fashion. Fashion has extended its influence over various fields of social life and, together with taste, become central to our understanding of the inner dynamics of any modern society. The Sociology of Taste looks at the role of taste - or the aesthetic...
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