Captivate, Convince, or Convert Any Business Audience UsingStories from Top CEOs
by
Jim Holtje
Language: English
Release Date: December 6, 2011
A guide to crafting unforgettable, attention-grabbing business communications-from speeches and letters to business plans-using stories from the world's top business leaders.
The world's foremost business leaders are also great storytellers. For example, industry titan Jack Welch has told how...