Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change
by
Jennifer Aaker, Andy Smith, Dan Ariely
Language: English
Release Date: August 20, 2010
Proven strategies for harnessing the power of social media to drive social change
Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect...