James Madison University: 3 books

Book cover of Stagecraft and Statecraft

Stagecraft and Statecraft

Advance and Media Events in Political Communication

by Dan Schill, James Madison University
Language: English
Release Date: May 16, 2009

Media events are a central communication tactic used by political communicators in political campaigns and in governmental affairs. Each president has an advance staff that creates mediagenic events to influence the news media, generate coverage and excitement, construct favorable political images,...
Book cover of Studies of Communication in the 2012 Presidential Campaign
by Judith S. Trent, Henry C. Kenski, Kate M. Kenski
Language: English
Release Date: June 4, 2014

This diverse and unique collection of essays examines a wide range of communication elements and themes in the context of the 2012 election. Topics include the early campaign and Romney’s nomination battle, candidate image, the rhetoric and campaigning of Michelle Obama and Ann Romney, issues of...
Book cover of Race and Reconciliation in America
by William S. Cohen, Janet Langhart Cohen, Enola Gay Aird
Language: English
Release Date: June 16, 2009

Race and racism have played a divisive and defining role throughout much of America's history. Slavery, Jim Crow laws, segregation, and Ku Klux Klan terrorism have inflicted deep psychic wounds, social disparities, and economic disadvantages that have diminished the promise of equal rights and opportunities...
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