Jagdish Sheth: 14 books
The Sustainability Edge
How to Drive Top-Line Growth with Triple-Bottom-Line Thinking
Language: English
Release Date: January 6, 2017
Business leaders need to embrace sustainability in order to ensure the lasting success of their organizations. Co-authors Suhas Apte and Jagdish Sheth bring their expertise from practice and from academia to illustrate how business leaders can embed sustainability in a truly holistic and transformative...
The Rule of Three
Surviving and Thriving in Competitive Markets
Language: English
Release Date: May 14, 2002
Name any industry and more likely than not you will find that the three strongest, most efficient companies control 70 to 90 percent of the market. Here are just a few examples:
McDonald's, Burger King, and Wendy's
General Mills, Kellogg, and Post
Nike, Adidas, and Reebok
Bank of America, Chase...
Clients for Life
How Great Professionals Develop Breakthrough Relationships
Language: English
Release Date: February 21, 2001
Finally, the book that all professionals frustrated with fleeting client loyalty and relentless price pressure have waited for -- the first in-depth, client-tested guide to developing lasting business relationships.
What separates extraordinary professionals from ordinary ones? Why are some...
The 4 A's of Marketing
Creating Value for Customer, Company and Society
Language: English
Release Date: April 23, 2012
The authors present a powerful and tested approach that helps managers see a business’s every action through the eyes of its customers. This approach is organized around the values that matter most to customers: Acceptability, Affordability, Accessibility and Awareness. Taken together, these attributes...
The Business School in the Twenty-First Century
Emergent Challenges and New Business Models
Language: English
Release Date: July 18, 2013
Questions about the status, identity and legitimacy of business schools in the modern university system continue to stimulate debate amongst deans, educational policy makers and commentators. In this book, three world experts share their critical insights on management education and new business school...
by Jagdish N. Sheth
Language: English
Release Date: August 12, 2010
Language: English
Release Date: August 12, 2010
This is the eBook version of the printed book. This Element is an excerpt from The Self-Destructive Habits of Good Companies...and How to Break Them (9780131791138) by Dr. Jagdish N. Sheth. Available in print and digital formats. Why don’t “great,” “excellent” companies stay that way?...
Tectonic Shift
The Geoeconomic Realignment of Globalizing Markets
Language: English
Release Date: February 7, 2006
While the world is still coming to grips with the implications of globalization, Tectonic Shift investigates what the globe’s economic and geopolitical future looks like and discovers the unfolding of an unprecedented realignment of forces. Based on extensive study and analysis, the authors of this...
Firms of Endearment
How World-Class Companies Profit from Passion and Purpose
Language: English
Release Date: January 30, 2003
Today’s best companies get it. From Costco® to Commerce Bank, Wegmans to Whole Foods®: they’re becoming the ultimate value creators. They’re generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all their stakeholders. Not because...
by Jagdish N. Sheth
Language: English
Release Date: April 26, 2007
Language: English
Release Date: April 26, 2007
Why do so many good companies engage in self-destructive behavior? This book identifies seven dangerous habits even well-run companies fall victim to–and helps you diagnose and break these habits before they destroy you. Through case studies from some of yesterday’s most widely praised corporate...
Firms of Endearment
How World-Class Companies Profit from Passion and Purpose
Language: English
Release Date: January 17, 2014
Today’s best companies get it. From retail to finance and industries in between, the organizations who recognize that doing good is good business are becoming the ultimate value creators. They’re changing their culture and generating every form of value that matters: emotional, experiential, social,...
by Dev Patnaik, Jagdish N. Sheth, Rajendra S. Sisodia
Language: English
Release Date: February 28, 2014
Language: English
Release Date: February 28, 2014
Wired to Care: How Companies Prosper When They Create Widespread Empathy , first edition, explains how companies can challenge themselves to meet their customers more than halfway. The author's original approach walks helps readers shift their thinking and their companies' thinking beyond the borders...
Breakout Strategies for Emerging Markets
Business and Marketing Tactics for Achieving Growth
Language: English
Release Date: June 27, 2016
Real strategies, tactics & solutions for succeeding in emerging markets now
Attract non-consumers and upscale current customers
Reflect local culture, tradition, and preferences across your business
Make your products easier to find, buy, and use
Strengthen your brand and deliver on your brand promises
Engage...
by Jagdish N. Sheth, Dr. Atul Parvatiyar
Language: English
Release Date: December 22, 1999
Language: English
Release Date: December 22, 1999
As businesses increasingly stress the importance of cooperation and collaboration with suppliers and customers, relationship marketing is emerging as the `core' of all marketing activity. In recent years, there has been an explosive growth in business and academic interest in relationship marketing,...
Genes, Climate, and Consumption Culture
Connecting the Dots
Language: English
Release Date: August 31, 2017
Drawing from decades of research, Genes, Climate, and Consumption Culture: Connecting the Dots demonstrates how climate dictates culture and consumption. The author shows that human genes are climatic adaptations over thousands of years of evolution, which has resulted in the dramatic differences...