Ian Atkinson: 4 books

Book cover of 有問題,才有創新:12種解決難題的商業思考法

有問題,才有創新:12種解決難題的商業思考法

The Creative Problem Solver: 12 Smart Problem-Solving Tools to Solve Any Business Challenge

by 伊恩•亞特金森, Ian Atkinson
Language: Chinese
Release Date: December 1, 2016

別把問題當成麻煩事, 它是創新與靈感的來源,更是脫胎換骨的大好機會! 英國策略大師教你12種聰明方法,再難的困境也能攻克! 本書要解決真正的難題,而不是基本題。 12種簡單強大的創意工具,讓你更快速成功!   每間公司都覺得自己碰上獨一無二的問題,不過解決問題的方法其實是共通的,全在本書介紹的12種創意思考法中。簡單、有效、實用,不管個人、團隊、公司都適用!  搞大問題法:小問題格局小,大問題需要更自由大膽的思考模式。 借腦法:蝙蝠俠會怎麼處理這個問題? 唱反調法:寫下第一個想到的念頭,然後推翻它,重新設定框架。 加上限制法:就現有問題加上限制,擾亂既定的思考模式。 選擇架構法:設計框架,人們在那個框架下會做我們希望他們做的事。  舊舊得新法:創意是舊元素的新組合。例如,簡訊...
Book cover of FT Essential Guide to Business Writing

FT Essential Guide to Business Writing

How to write to engage, persuade and sell

by Ian Atkinson
Language: English
Release Date: September 7, 2012

Whether you are writing a proposal, a report, a presentation or an email, this book will show you how to write to persuade staff, colleagues, board directors and customers. The Financial Times Essential Guide to Business Writing demonstrates how your choice of language can influence your reader. It...
Book cover of The Creative Problem Solver

The Creative Problem Solver

12 tools to solve any business challenge

by Ian Atkinson
Language: English
Release Date: July 3, 2014

Problem solving tools to solve any business challenge.   Using proven, innovative techniques from some major players in the business world, this is the go-to book for every professional who wants to find better answers to their business challenges.
Book cover of Coping with Alcohol and Drug Problems

Coping with Alcohol and Drug Problems

The Experiences of Family Members in Three Contrasting Cultures

by Jim Orford, Guillermina Natera, Alex Copello
Language: English
Release Date: January 11, 2013

What difference does culture make? Coping with Alcohol and Drug Problems: The Experiences of Family Members in Three Contrasting Cultures aims to deepen and extend understanding of the experiences of family members trying to cope with the excessive drinking or drug taking of a relative. Comprehensive...
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