Hans Bernd Brosius: 2 books

Book cover of Exemplification in Communication

Exemplification in Communication

the influence of Case Reports on the Perception of Issues

by Dolf Zillmann, Hans-Bernd Brosius
Language: English
Release Date: December 6, 2012

This volume offers a new conceptual framework for exemplification, a coherent theoretical approach based on contemporary psychological models of information processing, and an exhaustive integration of the pertinent research demonstrations. Focus is on the news media, but the influence of fiction...
Book cover of Methoden der empirischen Kommunikationsforschung
by Hans-Bernd Brosius, Alexander Haas, Friederike Koschel
Language: German
Release Date: October 22, 2012

Dieses Buch ist eine Einführung in die wesentlichen Methoden der empirischen Kommunikationswissenschaft. Es wendet sich insbesondere an Studierende der Kommunikations- und Medienwissenschaft, die erste Erfahrung mit empirischen Methoden sammeln, und eignet sich als vertiefende Begleitung einführender...
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