Enrico Trevisan: 2 books

Book cover of The Irrational Consumer

The Irrational Consumer

Applying Behavioural Economics to Your Business Strategy

by Enrico Trevisan
Language: English
Release Date: March 9, 2016

Companies of all kinds have fallen into some of the most fundamental of traps when it comes to consumer marketing; in assuming that the motivation that drives their customers is entirely rational. Enrico Trevisan's The Irrational Consumer builds on the ground breaking works on behavioural economics...
Book cover of Restaurar y pintar los muebles
by Mariagrazia Trevisan, Enrico Ragazzo, Giovanna Barioli
Language: Spanish
Release Date: October 14, 2016

* En estas páginas le presentamos qué debe hacer para restaurar y decorar un mueble viejo, y dónde y cómo ha de intervenir aplicando las técnicas más utilizadas hoy en día, desde el stencil al lacado, desde el trompe-l’œil al estilo country americano, el oriental o el mediterráneo. * Los...
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