Elena Simakova: 1 book

Book cover of Marketing Technologies

Marketing Technologies

Corporate Cultures and Technological Change

by Elena Simakova
Language: English
Release Date: May 7, 2013

Global corporations initiate, join and maintain socio-technological change and hence, alter the ways in which we organize our lives. Demanding significant investment of resources and time, the development and implementation of new technologies on different levels must take into consideration these...
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