Ekaterina Walter: 4 books

Book cover of Think Like Zuck: The Five Business Secrets of Facebook's Improbably Brilliant CEO Mark Zuckerberg
by Ekaterina Walter
Language: English
Release Date: April 12, 2013

Wall Street Journal Bestseller Make Your Mark in the World with the Five Success Principles of the World-Changing Social Media Site If Facebook were a country, it would be the third largest in the world. Facebook accounts for one of every seven minutes spent online. More than one billion pieces...
Book cover of The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand

The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand

How to Use Visuals, Videos, and Social Media to Market Your Brand

by Ekaterina Walter, Jessica Gioglio
Language: English
Release Date: March 7, 2014

Attention is the new commodity. Visual Storytelling is the new currency. Human brain processes visuals 60,000x faster than text. Web posts with visuals drive up to 180% more engagement than those without. Viewers spend 100% more time on web pages with videos. Filled with full-color images and thought-provoking...
Book cover of The Laws of Brand Storytelling: Win—and Keep—Your Customers’ Hearts and Minds
by Ekaterina Walter, Jessica Gioglio
Language: English
Release Date: November 2, 2018

From the bestselling authors of The Power of Visual Storytelling comes the highly anticipated follow-up, The Laws of Brand Storytelling―the definitive quick-reading rulebook for how to use the power of storytelling to win over customers’ hearts, minds, and long-term loyalty We have been...
Book cover of La méthode Facebook - Les 5 secrets de fabrique de Mark Zuckerberg
by Ekaterina WALTER
Language: French
Release Date: August 29, 2013

Facebook : plus d'un milliard d'utilisateurs ! L'invention de Mark Zuckerberg a littéralement changé la face du monde. Si vous êtes à la tête d'une entreprise, vous vous demandez certainement comment Zuckerberg a pu aussi bien réussir. La réponse à cette question est dans ce livre. Son auteure,...
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