E Giacosa: 1 book
Innovation in Luxury Fashion Family Business
Processes and Products Innovation as a Means of Growth
Language: English
Release Date: December 10, 2014
A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.
