Dwight R Lee: 3 books
Microeconomics for MBAs
The Economic Way of Thinking for Managers
Language: English
Release Date: July 18, 2016
Now in its third edition, this textbook develops the economic way of thinking through problems that MBA students will find relevant to their career goals. Theory and mathematics are kept as simple as possible and illustrated with real-life scenarios. The textbook package includes online video tutorials...
Microeconomics for MBAs
The Economic Way of Thinking for Managers
Language: English
Release Date: July 19, 2010
The textbook that develops the economic way of thinking through problems that MBA students will find relevant to their career goals. Theory and math is kept as simple as possible and illustrated with real-life scenarios. This textbook package includes online video tutorials on key concepts and complex...
Mass Communication and American Social Thought
Key Texts, 1919-1968
Language: English
Release Date: August 3, 2004
This anthology of hard-to-find primary documents provides a solid overview of the foundations of American media studies. Focusing on mass communication and society and how this research fits into larger patterns of social thought, this valuable collection features key texts covering the media studies...