David Stevens: 54 books
by Robert E Stevens, David L Loudon, Morris E Ruddick
Language: English
Release Date: October 12, 2012
Language: English
Release Date: October 12, 2012
Get the tools you need for effective market research-including Internet surveys!
The Marketing Research Guide: Second Edition is the newest edition of the Haworth marketing research classic that now includes Internet sources of data, Internet surveys, and an added advanced statistical analysis...
by John R. Wiens, Garth Pickard, Clive Beck
Language: English
Release Date: March 22, 2013
Language: English
Release Date: March 22, 2013
Inspiration and Innovation in Teaching and Teacher Education is an edited collection that offers a variety of conceptual and research-based discussions on teaching and teacher education in Canada and internationally. The ideas, research, and practices presented in the book focus on three broad themes:...
Marketing Your Business
A Guide to Developing a Strategic Marketing Plan
Language: English
Release Date: October 31, 2013
Examine essential marketing disciplines and weapons!
This essential book will show you how to design a strategic marketing plan for any brand, product, service, or business! It explains all of the major marketing disciplines and familiarizes you with the marketing “weapons arsenal.” It...
by Robert E Stevens, David L Loudon, R Henry Migliore
Language: English
Release Date: June 17, 2013
Language: English
Release Date: June 17, 2013
Strategic Planning for Not-For-Profit Organizations covers all the steps involved in developing a strategic plan for a not-for-profit organization. Strategic planning has become a critical issue for not-for-profit organizations as they strive for direction and orderly adjustment to a changing environment....
Doing Business in Mexico
A Practical Guide
Language: English
Release Date: November 12, 2012
Learn what you need to know to conduct successful business in Mexico!
This book is a primer on all aspects of doing business in Mexico, with practical examples that illustrate the risks and benefits of Mexican business operations. It provides the basic knowledge that all prospective investors...
The Online Learning Handbook
Developing and Using Web-based Learning
Language: English
Release Date: December 6, 2012
A guide to developing Web-based learning materials. It provides advice, tools and techniques to help readers harness the potential of on-line methods of instruction and education. Taking a simple step-by-step approach, it proceeds from the basics through to operating computer-managed learning.
Performance Management and Budgeting
How Governments Can Learn from Experience
Language: English
Release Date: January 28, 2015
This book provides a fresh look at the process by which governments hold themselves accountable to their citizens for performance. Unlike the plethora of other books in the field, it examines all aspects of the Performance Management and Budgeting issue, not only from the federal, state, and local...
Marketing Management
Text and Cases
Language: English
Release Date: November 12, 2012
Step-by-step guidelines for successful marketing management!
Designed for college- and graduate-level marketing students, Marketing Management: Text and Cases is also a valuable resource for anyone trying to market a product or service. This volume integrates understandable marketing concepts...
Ecological Entanglements in the Anthropocene
Working with Nature
Language: English
Release Date: December 21, 2016
This edited collection explores the relationships between humans and nature at a time when the traditional sense of separation between human cultures and a natural wilderness is being eroded. The ‘Anthropocene,’ whose literal translation is the ‘Age of Man,’ is one way of marking these planetary...
The Unfinished Atomic Bomb
Shadows and Reflections
Language: English
Release Date: December 26, 2017
In its diversity of perspectives, The Unfinished Atomic Bomb: Shadows and Reflections is testament to the ways in which contemplations of the A-bomb are endlessly shifting, rarely fixed on the same point or perspective. The compilation of this book is significant in this regard, offering Japanese,...
Safeguarding Adults Under the Care Act 2014
Understanding Good Practice
Language: English
Release Date: August 21, 2017
Practice in safeguarding adults is changing, with a shift in approach to ensure it is person-centred and outcome-focused. The Care Act 2014 introduced new safeguarding duties for local authorities, and this book describes what up-to-date practice should look like, and how to provide the best quality...
Tackling Addiction
Pathways to Recovery
Language: English
Release Date: March 15, 2010
The issue of 'recovery' has been increasingly prioritised by policymakers in recent years, but the meaning of the concept remains ambiguous. This edited collection brings together the thoughts and experiences of researchers, practitioners and service users from the fields of health, addiction and...
Church Wake-Up Call
A Ministries Management Approach That is Purpose-Oriented and Inter-Generational in Outreach
Language: English
Release Date: May 22, 2014
Is your church viable in the changing marketplace of today--and tomorrow?
Today's church market is comprised of four cultural paradigms--Youth, Baby Busters (Generation X), Baby Boomers, and Pre-Boomers. Each has unique characteristics in terms of attitudes, spiritual orientation, values, emotional...
Pediatric Orthopedics
A Guide for the Primary Care Physician
Language: English
Release Date: December 6, 2012
Many residency programs in primary care specialties do not provide the education in pediatric orthopedics necessary to effectively deal with the field's challenges. Here, the authors present a framework for the effective evaluation of childhood musculoskeletal problems in a practical and problem-based manner. The volume contains case studies and over 200 illustrations.