David Brandt: 7 books

A comprehensive introduction to using the tools and techniques of neuroscience to understand how consumers make decisions about purchasing goods and services. Contrary to the assumptions of economists, consumers are not always rational actors who make decisions in their own best interests....

A bored engineer looking for a hobby stumbles onto an invention that could turn the world upside down. He and his physicist friend are swept up in an action filled mysterious adventure as they struggle to unravel the mysteries of what this discovery is capable of and where it came from, and attempt...

Sacred cows--outdated and costly business practices such as the reports that are never read or a slow-down of innovative ideas--exist in every company. Inspired by insights gained from more than 450 programs conducted with all types of organizations, the authors of SACRED COWS MAKE THE BEST BURGERS show how corporations can kill off the sacred cows that are crippling them.

In this book, David E. Brandt examines the legal, psychological, and cultural issues relevant to understanding antisocial behavior in adolescence. Based on his own research and a broad analysis of recent work in the field, Brandt identifies the factors that are common in cases of delinquency.The discussion...

**“The authors look at art and science together to examine how innovations—from Picasso’s initially offensive paintings to Steve Jobs’s startling iPhone—build on what already exists and rely on three brain operations: bending, breaking and blending. This manifesto . . . shows how both disciplines...

Love. An essential and important part of the human experience. And in Feel the Love, editor Mark Leslie takes readers on a journey through the various forms of that powerful emotion. From the heartwarming to the heartbreaking, these eighteen talented writers brilliantly capture the concept of love....

Haunting Realities: Naturalist Gothic and American Realism is an innovative collection of essaysexamining the sometimes paradoxical alignment of Realism and Naturalism with the Gothic in American literature to highlight their shared qualities. Following the golden age of British Gothic in the...