Stop Creating Ads, Start Creating Worlds
by
Gaston Legorburu, Darren McColl
Language: English
Release Date: January 14, 2014
How to use powerful tools to engage customers with your brand
Marketers, technologists, and corporate leaders are looking for ways to more effectively connect consumers with their brand. Storyscapes introduces "storyscaping" as a way to create immersive experiences that solve the...