Daniel Yankelovich: 3 books

The theme of Daniel Yankelovich's Zetterberg Lecture is timely and urgent: how do societies learn? We know that individuals can learn, but can collectivities do likewise? More specifically, how can complex political systems adapt to a changing world? Yankelovich focuses specifically on the severe...

After five decades of studying how Americans respond to public issues, Daniel Yankelovich presents a strategy to nurture the greater public wisdom necessary for modern society to confront its most wicked problems. Having been an advisor to major corporations and influential media, business and government...

This wise and optimistic book examines the rampant scandals that plague American corporations today and shows how companies can reverse the resulting climate of mistrust. By seizing the opportunity to address some of the nation’s-and the world’s-most serious problems, business can strengthen its...