Colin: 2238 books

NAFTA has been described by one expert as being a partial customs union. It is, in any case, a special kind of free trade area because it consists of two highly developed economies and one large third world economy. In this book, the contributors examine the specific interests of the three member...

Complexity theory offers valuable insights into the interactions of complex systems such as networked enterprises. Complexity theory addresses the “network effects” that result from interactions between many individual actors. This chapter examines the implications of this theory for business, and...

Testing is a surefire way to dramatically improve your website’s conversion rate and increase revenue. When you run experiments with changes to design or content, you’ll quickly discover which changes better motivate your users to take action. This book shows how to learn from your customers’ behavior...

Book Marketing to Succeed, is a succinct book aimed at those who serious want to market their books and get them sold. The book guides the reader through the numerous marketing options including Internet marketing and using social media as a marketing tool. There are lots of useful...

The Maths Behind over 60 everyday phenomena. Have you ever wondered why traffic jams often turn out to have no cause when you get to the end of the queue? There's a mathematical explanation for that. Or ever considered whether some lotteries might be easier to win than others? There's a formula...

Diversify your investments with today's fastest growing financial product Exchange-traded funds (ETFs) offer access to a range of investments in a single trade, are usually less volatile than individual stocks, cheaper than most managed funds and more tax-effective. But how do you pick the...

First Published in 1965. Routledge is an imprint of Taylor & Francis, an informa company.

Your Feet Face Forward narrates my holistic journey back from a debilitating spinal nerve tumor to abundant health and happiness. Using the tools of yoga, meditation, visualization, and a change in philosophical perspective, I was able to heal while completely sidestepping traditional medicine. After...

Pass your AS & A level maths with flying colours Looking to pass your AS and A level maths? Look no further. AS & A Level Maths For Dummies offers detailed, simple steps for all of the main types of problems you'll face in your exams, offering explanations of how the topics link together,...

The last two decades have seen an explosive increase in the ethnic diversity of the workforce, growth in international business, and the emergence of many more multinational companies. The potential for problems as companies operate across borders and managers manage in countries which have different...

Building on the work of Daniel Kahneman (Thinking Fast and Slow), Dan Ariely (Predictably Irrational), Shaw and Hamilton provide a new understanding of how people behave, explain what it means for organizations who really want to understand their customers, and show you what to do to create exceptional customer experiences.

A new generation of urban bootleggers is distilling whiskey at home, and cocktail enthusiasts have embraced the nuances of brown liquors. Written by the founders of Kings County Distillery, New York City's first distillery since Prohibition, this spirited illustrated book explores America's age-old...

Few things are as important as the food we eat. "Conversations in Food Studies" demonstrates the value of interdisciplinary research through the cross-pollination of disciplinary, epistemological, and methodological perspectives. Widely diverse essays, ranging from the meaning of milk, to...

An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together the most cogent themes for an introduction to e-business and constitutes...