The Future of Location-based Services
by
Gerrit Heinemann, Christian Gaiser
Language: English
Release Date: November 20, 2014
n the future, shopping will be greatly influenced by a combination of localization issues, mobile internet at the point of sale, and use of social networks. This book focuses on the ‘SoLoMo synergies’ that arise from this paradigm shift in future shopping, which also promises new and effective...