Catherine Turco: 1 book

Book cover of The Conversational Firm

The Conversational Firm

Rethinking Bureaucracy in the Age of Social Media

by Catherine Turco
Language: English
Release Date: September 6, 2016

A fast-growing social media marketing company, TechCo encourages all of its employees to speak up. By promoting open dialogue across the corporate hierarchy, the firm has fostered a uniquely engaged workforce and an enviable capacity for change. Yet the path hasn't always been easy. TechCo has confronted...
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