Burke Mccarthy: 1 book

Six Sigma for Marketing Processes

An Overview for Marketing Executives, Leaders, and Managers

by Clyde M. Creveling, Lynne Hambleton, Burke McCarthy
Language: English
Release Date: February 17, 2006

Nearly half of the top one hundred Fortune 500 companies use Six Sigma methodology in some part of their business. These companies have been among the top one hundred for five or more years and consistently report higher revenue and significantly higher profits than competitors. This underscores the...

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